As we head into a brand new year, it’s a great time to assess your leadership style. Would your employees describe you as having a laissez-faire attitude towards leadership? Or perhaps you engage in participative leadership. Whatever the case, it is important to be...
So you have a great business. Now you need to brand it for maximum exposure. How can you do this? Besides traditional advertising, the following are three proven techniques to brand your business for maximum exposure. Increase Social Media Presence If your business...
For years, brick-and-mortar retailers have watched as the term “brick-and-mortar” has begun to conjure images of a crumbling, antiquated building, unable to compete with the digital empire of online sales. So how can a brick and mortar store retain their relevance in...